mattbell: (Default)
[personal profile] mattbell
It would be possible to have ads interactively pop up as you're writing an email.  Semantic analysis of your email-in-progress is difficult but not outside the realm of Google's capabilities.  So theoretically it should be possible to get a sense of where your email is going and start serving highly targeted ads that will make the email better, or at least more commercially lucrative for somebody.  The ads could be mixed with targeted search results relevant to what you're typing so that it feels more valuable to the user as opposed to a pure commercial play.  Like many of the other things google and facebook are doing these days, it could come off as several shades of creepy, but past experiences have shown that people quickly get used to these interactions.

So imagine...

- You're writing an apologetic email, and ads for gifts the email's recipient might specifically like start popping up (before you think it's an intrusion by google to share someone else's private info, ask yourself if you have a public blog or facebook account where this info could be gleaned)
- A friend asks you for advice, and as you're answering, links relevant to your answer (some determined useful by pagerank, some placed ads) pop up offering supporting documentation
- A frustrated email to customer support that you're writing starts popping up other people's experiences with the product that are similar to your own, as well as discount sites for replacement parts. 

Date: 2010-09-10 03:32 am (UTC)
From: [identity profile] proctologiste.livejournal.com
Have you seen Google Scribe? It came out a few days before Google Instant:
http://scribe.googlelabs.com/

Date: 2010-09-10 04:47 am (UTC)
From: [identity profile] nasu-dengaku.livejournal.com
Ha... I took one seed word and repeatedly chose the first suggestion word. With "what" as the seed I got:

what is the best way to get a good deal of the day and night to make sure that the following conditions are met and the application of the law of the land and the people who are not in the same way as the first step to doing all this and more on Facebook in the album named after the famous TV show in the next few years ago and I have been a number of different ways to get the best deal for this Single Family House in the Big Apple to the punch by going beyond the call of the wild type and mutant strains were grown in the presence of a large number of people who have been in the business of the company and the company is not affiliated with any school or team listed above is provided by the merchants and MyShopping.com.au assumes no responsibility...

It's a window into the web's unconscious :-)

Sometimes it converges to a basin of attraction:

"Obama" begets:

Obama to Propose Limits on Risks Taken by Banks from William Bligh from Joseph Short from William Bligh from Joseph Short from William Bligh from Joseph Short from William Bligh from Joseph Short from William...

Date: 2010-09-10 07:10 pm (UTC)
From: [identity profile] easwaran.livejournal.com
Oh, this is excellent!

tomorrow is the last time I was in the middle of the night and the next day and the next day delivery on all orders over the phone or in writing to the Director of the Center for the Arts and Humanities Research Council of Canada and the United States and Canada and the United States and Canada and the United States

It's interesting that "and the next day and the next day" didn't turn into a repeat - I guess the Markov process has at least length five.

Date: 2010-09-10 07:15 pm (UTC)
From: [identity profile] easwaran.livejournal.com
An amazingly long attractor:

when the seller has relisted this item or another one like this before and I was not sure if it is not a valid stream resource in C minor for Piano and Orchestra No. 1 in the world of the living room and dining room with a view to share videos with friends and family to enjoy a good meal and a drink for the first time in the future and the future of the world and the world of the living room and dining room with a view to share videos with friends and family to enjoy a good meal and a drink for ...

especially interesting for the two almost-repeat in the middle of the long repeat.

Date: 2010-09-10 07:19 pm (UTC)
From: [identity profile] nasu-dengaku.livejournal.com
Oh wow... that's a good one.

Date: 2010-09-10 04:52 am (UTC)
From: [identity profile] nasu-dengaku.livejournal.com
Also, it appears I can't get Google Scribe to pontificate on dirty words. I couldn't even trick it by using dirty idioms that are comprised of non-dirty words. Their modesty filter is quite sophisticated.

Date: 2010-09-10 05:08 am (UTC)
From: [identity profile] proctologiste.livejournal.com
I hypothesize that Google is using their SafeSearch corpus to decide what's "risque". Being as they've been developing SafeSearch for quite a while, and with quite a bit of pressure to make damn sure it's good, no wonder it seems pretty clever.

Date: 2010-09-10 07:07 pm (UTC)
From: [identity profile] easwaran.livejournal.com
I don't understand Google Instant. Does it not work in Firefox on the Mac yet? I just get the google suggest things, but I don't get any actual results until I hit enter. I've tried on the google home page as well as the search bar, and I've even tried going to the page where it talks about google instant and clicked "try it now".

Date: 2010-09-10 07:18 pm (UTC)
From: [identity profile] nasu-dengaku.livejournal.com
Works for me (Firefox 3.6.9 on Mac OSX Leopard)

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