Does atheism need a boobquake?

After a certain Iranian religious leader blamed a recent earthquake on immodest women showing off too much skin, an atheist student blogger decided to call him on it by getting as many women as possible to dress immodestly next Monday.  She'll monitor USGS data and report back on any statistically significant anamolies. 

It looks like the event has quickly picked up at least 70,000 people on facebook:  http://www.facebook.com/#!/event.php?eid=116336578385346

I'm an atheist and I've found some things lacking in the atheist movement today.  Most well-known vocal atheists today come across as fairly academic and pedantic, which make them accessible to a relatively narrow audience primarily consisting of existing atheists.  This sort of event, by contrast, is fun and silly.  People may complain that the event objectifies women but I would argue that participation is voluntary, the women who participate are likely having fun and getting a self-esteem boost, and it will be a great improvement to see female sexuality as a vector for selling atheism instead of cars and beer.

Though the boobquake is a step in the right direction, atheism will never pull in large numbers of followers until it offers the following:
1. A sense of purpose in the world and answers to the big questions in life.
2. A community of friendly, caring, like-minded people.
3. A chance to connect with a greater whole... a shared consciousness.

(Originally discussed here) 

[health] Gene scans for $100 today only! (Normally $500)

Update... offer has expired!

This one goes out to all of you who want to maximize your chance of living a long and healthy life:

From crasch : 

23andme offering $99 DNA testing today only
In honor of DNA Day, 23andMe is having a one-day sale for their genetic testing services for $99 (normally $499).

https://www.23andme.com/

Note that I have no financial interest in the company (direct or otherwise), just think it's a cool service.

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I took advantage of a similar discount about six months ago, and at $100 it felt well worth it in terms of the value of the information I got.  I've modified various behaviors to reduce my risks of various diseases. 

$100 is less than a single doctor's visit, and far less than the cost of developing some serious long-term condition. 

Aaaaand.... it's fully confidential (and your insurance company is prevented from using it to discriminate you by a law passed in 2008 as well as the current health care reform)