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Yes, we've been busy at work again!

Our 5th film, Perils of Logo Design, explores the darkly humorous world of the graphic designer's worst nightmare -- the faux pas. When your mistake can be printed thousands of times before it's discovered, the consequences are hard to live down.

To be more specific:

In 2008 the Office of Government Commerce (OGC) paid a design firm to redesign its logo.

The resulting logo caused quite a stir, and aroused plenty of attention from excited members of the press and various online communities. In the end, the logo design was changed again to end the controversy.

This film recreates that logo, and associated controversy, with the use of a cube of ice, a warm body, and a thermal infrared camera. In thermal infrared, the ice can be used like a paintbrush to paint text or images on warmer objects. The ice leaves a trail of chilled water, which shows up as a dark region on the thermal image.

Direct link:

Thanks go to my girlfriend for coming up with the idea to write the OGC logo as a demonstration of the ice writing technique.

Feel free to repost the video to your own blog entries if you like it.
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Featuring a record-breaking length of nearly 2 minutes*, a thin semblance of something that might be considered plot, a critical guest appearance by my lovely girlfriend, and more than a hint of scandalousness, we present, Sinfrared's fourth film....

The Taming of the Shower-Beast!

Direct link here:

Help us Digg it!

*(the attention span of the average YouTube viewer)
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Here's a time-lapse of water boiling, filmed with a thermal infrared camera.
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I just finished editing another thermal infrared "silent" movie. This one shows hot and cold water currents swirling around a bathtub.

Direct link:

More movies to come...
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The result of last weekend's thermal infrared camera experiments... now showing at a kinetoscope near you!

Direct link:

Thermal infrared cameras are sensitive to a frequency of electromagnetic radiation that can be used to determine the temperature of everyday objects.

Sinfrared Motion Picture Company is currently editing another film involving a shower... :-)


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February 2011

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